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About the founders

Playbook exists because reading about business isn't the same as building one

Playbook pairs a proven entrepreneurship curriculum with the engineering to make it a living simulation — a book's worth of hard-won lessons, rebuilt as software students run for themselves.

Jarrell A. Green, Founder & CEO · Author
Jarrell A. Green
Founder & CEO · Author

Jarrell is the author of The Ultimate Entrepreneurship Playbook for Teens and the origin of Playbook's curriculum. He shaped the seven-stage framework, the case studies, and the conviction behind the whole platform: young people are far more capable than most classrooms let them prove.

Erin Moore, Co-founder & CTO
Erin Moore
Co-founder & CTO
Founder & CEO of AutomateNexus

Erin is Playbook's co-founder and CTO, and the founder & CEO of AutomateNexus. He built the simulation itself — the stage engine, the live financial calculators, the grade-level content system, and the role-based dashboards — turning the curriculum into software students actually operate.

We don't teach students about entrepreneurship. We hand them a business and let them run it.
Jarrell A. Green · Founder & CEO
The book behind the platform

The Ultimate Entrepreneurship Playbook for Teens

Jarrell A. Green

The curriculum

From a book to a simulation

The platform's seven stages map directly to the chapters of The Ultimate Entrepreneurship Playbook for Teens. Every concept a student meets in the simulation traces back to the book's framework — now made interactive, differentiated by grade, and measured against real decisions.

That's what separates Playbook from a video course: the curriculum was designed to be practiced, and the platform makes practice the whole point.

Bring Playbook to your students

Playbook launches for 2026–27. Join the waitlist for early access and a launch invite.